It's actually a 2D barcode, and it is a QR code. It is meant to print on stickers and what not to read with your cell phone camera.
http://en.wikipedia.org/wiki/QR_Code
Am I that far behind the times? No doubt it represents the URL, BUT people are rushed that much to take pictures and then use an app to decode to go to a URL? – Xepoch Oct 1 at 3:04
@Xepoch: Haven't done it myself, but sounds easier that typing it in. A half-dozen taps, maybe, versus a dozen just to type in a tinyurl. – Michael Petrotta Oct 1 at 3:10
I've started seeing them in ads and what not printed in newspapers and magazines. I don't know if they are working for anyone, but if you've got the space and an audience that uses smart phones, it can't hurt. We just used it on a poster for a campus radio station: augustana.edu/users/bradisbell/WAUGPosterFall2010_small.jpg
0 comments:
Post a Comment